Capel, a well-known Chilean beverage brand, was preparing to launch a new Seltzer drink and was in need of a packaging design that would effectively convey the excitement and novelty of this fresh product. After careful consideration and brainstorming, we came up with a sleek and modern design that perfectly captured the essence of this new drink. The final version of the packaging features vibrant colors and playful typography, which effectively convey the sense of fun and adventure that comes with trying a new drink. With this eye-catching design, we're confident that Capel's new Seltzer will stand out on the shelves and attract the attention of adventurous consumers looking for a refreshing and exciting new beverage.

Agency: WTF Argentina (2020)