Have you ever hit 'buy' online and then found yourself stressing about whether your order will actually make it to your home?

That's exactly the challenge we embraced with Tiendamia. Our goal? To transform the common skepticism of "Will it even arrive?" into a confident "Of course, it will!" with our campaign's promise: "Si, llega" (Yes, it'll arrive).

We noticed a wave of doubt on social media about whether Tiendamia could really deliver. It was time to flip the narrative.

Imagine our community manager finding these tweets of uncertainty, framing them, and sending them back with a bold "Si Llega" and some surprise goodies. It was a playful yet powerful way to show we mean business.

Agency: Niña/ Argentina

Awards:
2023 - Diente - Bronce - Direct